Grappling Marketing Agency (GMA) is based in New Delhi and is GFI’s exclusive marketing agency that promotes and sells rights for all GFI products.

The mission of GMA is to achieve sustained success through carefully designed marketing strategies that maximize growth and broaden the appeal of the sport of Grappling Nationwide

The objectives of GMA are::-

1. To increase the commercial value.

2. To exploit the marketing potential.

3. To leverage and activate sponsorship.


1. Marketing unique, high quality and authentic Grappling events.

2. Offering premium TV & Event production services.

3. Providing consistent service to broadcasters.

4. Securing key partnerships for core services such as media and sponsorship rights sales.

5. Managing sponsorship rights delivery.

6. Creating valuable and realistic business models that leverages WGC/UWW and its National Federation.

7. Promoting the sport of Grappling at all levels from grassroots to pro grappling.